Jeff Cost

Cincinnati Home Loan

How To Get a 23% Raise..

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I just read a study that really emphasized the importance of appreciating the people in our lives. The author was a Doctor in Human Behavior, who started his research by measuring the average tips of a waitress. One night he instructed her to do everything the exact same way as normal, but to include a single mint for each person when she gave them their bill. Her tips went up 3% overnight!

But then, the next night she was to do everything the same, but include 2 mints for each person. Her tips went up by 13%! The next night he told her to continue as normal, but to go back to one mint for each person. As she started to step away she was to turn back to them, grab an extra mint from her pocket and say “For you fine people!” Guess what happened? Her tips increased by an amazing 23%!

All that extra income came from just showing her customers how important they were to her by appreciating them. A two cent mint and a little bit of gratitude brought a 23% raise! It’s not about fooling someone, or just telling them what they want to hear.. it’s about a sincere acknowledgement of thanks. After this story, I started applying it in my own life, with my friends and family. Now I simply stop and let them know how important they are to me. It has made a huge impact on ALL my relationships. I especially want to say that I appreciate you! I also appreciate the trust you place in me when you refer your family and friends to me. Give me a call soon, and I will give you a free credit review.

More Housing Strength : Pending Home Sales Surged In October

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Pending Home Sales 18 Months Ending October 2011

If you’re waiting for home prices to reach its bottom, you may have missed your window.

After 3 consecutive months of easing, the Pending Home Sales Index jumped 10 percent in October, lending credence to the belief that housing is in recovery.

The Pending Home Sales Index is a monthly publication from the National Association of REALTORS®. It measures the number of homes under contract to sell nationwide. October’s reading is the highest for all of 2011, and the second-highest dating back to April 2010.

April 2010 was the last month of the last year’s federal home buyer tax credit.

For buyers and sellers in Columbus and nationwide, the Pending Home Sales Index is a housing metric worth watching. Different from the Existing Home Sales and New Home Sales reports which report on “the past”, the Pending Home Sales Index is a forward-looking housing market indicator.

According to the National Association of REALTORS®, 80% of homes under contract close within 2 months.

The majority of the rest close within Months 3 and 4.

The spike in October’s Pending Home Sales Index, therefore, foretells a strong Existing Home Sales report for November and December. Not that we should be surprised! Home builders have been telling us for weeks that the market is strengthening, and that home supplies are at multi-year lows.

The only wild-card is the market’s out-sized contract failure rate. One in three pending home sales failed to close in October — nearly double the rate of the month prior and 4 times the rate of October 2010. Should this high failure rate continue, the Pending Home Sales Index’s role as a forward-looking indicator would be muted.

Overall, though, new buyer demand for housing accompanied a smaller home supply will result in higher home prices through 2012. And, with mortgage rates expected to rise, monthly carrying costs will be higher, too.

Looking at the data, the best time to buy a home may be right now.

Friday’s Jobs Report Represents A Big Risk To Low Mortgage Rates

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Net new jobs created (2000 - 2011)

Have you been floating a mortgage rate? It may be time to lock.

At 8:30 AM ET Friday, the government’s Bureau of Labor Statistics will release its November Non-Farm Payrolls report. Better known as “the jobs report”, the monthly Non-Farm Payrolls figures provide sector-by-sector employment data, and tally the size of the current U.S. workforce size.

From these two elements, the national Unemployment Rate is derived.

Since topping out at 10.2% in October 2009, the Unemployment Rate has dropped to 9.0%. More than 2.3 million net new jobs have been made in the last 24 months.

Wall Street expect to see 125,000 more jobs added in November.

Depending on how closely the actual Non-Farm Payrolls data meets Wall Street expectations, Columbus rate shoppers could find that the mortgage market landscape has shifted beneath them. The jobs report is a mortgage-market catalyst and when its reported value differs from Wall Street expectations, the impact on mortgage rates can be palpable — especially in a recovering economy.

The connection between the jobs market and the mortgage market is straight-forward — as the jobs market goes, so goes the economy.

  1. When more people work, consumer spending increases
  2. When consumer spending rises, businesses expand and invest
  3. When businesses expand and invest, more people are put to work

Furthermore, employees and employers both pay taxes to governments. With more tax revenue, governments embark upon new projects which (1) require the hiring of additional workers, and (2) require the purchase and/or repair of additional equipment and supplies. 

Employment can be a self-reinforcing cycle for the economy and that’s why Friday’s jobs report will be so closely watched. If the number of jobs created exceeds the 125,000 expected, mortgage rates will rise on the expectation for a stronger U.S. economy in 2012.

Conversely, if the jobs figures fall short, mortgage rates may fall. 

Mortgage rates continue to hover near all-time lows according to Freddie Mac’s weekly Primary Mortgage Market Survey. The average 30-year fixed rate mortgage is sub-4.000 percent nationwide, with an accompanying fee of 0.7 discount points. 1 discount point is equal to 1 percent of your loan size.

If you’re under contract for a home or looking to refinance, minimize your interest rate risk. Lock ahead of Friday’s Non-Farm Payrolls release.

Get your rate lock in today.

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